témavezető: Nábrádi András
helyszín (magyar oldal): University of Debrecen, Faculty of Economics and Business helyszín rövidítés: UD
A kutatási téma leírása:
Strategic planning is a well-known procedure in business. Its positive impact on business is particularly evident in large companies and especially in developed countries. However, it is also appropriate to assess and prove its usefulness in small and medium-sized enterprises for developing countries as well. A multi-faceted approach can be justified by these issues, such as the analysis of strategic planning and growth in revenues; growth in market share; growth in size and new location of firm; and growth in staff.
előírt nyelvtudás: english ajánlott nyelvtudás (magyar oldal): english felvehető hallgatók száma: 1