ODT - THESIS TOPIC: Kármen Kovács: Behavioural economics regarding consumption


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Thesis topic proposal

Behavioural economics regarding consumption

THESIS TOPIC PROPOSAL

Institute: University of Pécs
business and management
Doctoral School of Business Administration

Thesis supervisor: Kármen Kovács
Location of studies (in Hungarian): University of Pécs, Faculty of Business and Economics
Abbreviation of location of studies: PTE K

Description of the research topic:

Behavioural economics applies an approach that includes assumptions for individuals’ features as real as possible, taking into consideration the psychological background of economic decision-making and behaviour. Focusing on individuals’ motivations, factors influencing their decisions and their utility-maximization, among others the following fields can be researched related to behavioural economics regarding consumption: interdependent preferences, relative consumption, interpersonal effects influencing consumption, social externalities, uncertainty and risk arising during consumer decision-making, projection bias and intertemporal choices related to consumption.

Required language skills: English
Number of students who can be accepted: 2

Deadline for application: 2018-09-06

2024. IV. 17.
ODT ülés
Az ODT következő ülésére 2024. június 14-én, pénteken 10.00 órakor kerül sor a Semmelweis Egyetem Szenátusi termében (Bp. Üllői út 26. I. emelet).