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Personal data sheet
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personal data approved: 2022. II. 21.
Personal data
name Mária Törőcsik
name of institution
Széchenyi István University, Győr
Doctoral Council of the University (external member)
doctoral school
PTE Doctoral School in Regional Policy and Economics (Academic staff member)
PTE Marcell Breuer Doctoral School (Academic staff member)
SzE Doctoral School of Regional Sciences and Business Administration (Academic staff member)
(discipline) Doctoral Council (external member)
PTE 
Gazdaságtudományi Doktori Tanács
the share of work in the different doctoral schools. PTE Doctoral School of Business Administration 80%
PTE Doctoral School in Regional Policy and Economics 11%
PTE Marcell Breuer Doctoral School 6%
SzE Doctoral School of Regional Sciences and Business Administration 1%
SzE DSRSBA (discipline) Doctoral Council (external member) 1%
SzE Doctoral Council of the University (external member) 1%
accreditation statement submitted to: University of Pécs
HAC accreditation
full compliance
(2019. VI. 28.)
Contact details
E-mail address torocsikktk.pte.hu
phone number +36 72 501-500/3374
Academic title
scientific degree, title CSc
year degree was obtained 1990
discipline to which degree belongs economics
institution granting the degree HAS
Employment
1975 - University of Pécs
university professor or researcher
Thesis topic supervisor
number of doctoral students supervised until now 21.5
number of students who fulfilled course requirements 17
students who obtained their degrees:
(50%) László Csóka PhD 2021  DSBA
(50%) Réka Hegedüs PhD 2021  DSBA
Péter Németh PhD 2019  DSBA
Eszter Jakopánecz PhD 2016  DSBA
Zsófia Duga PhD 2016  DSRPE
Krisztina Szontágh PhD 2014  DSRPE
Katalin Földi PhD 2013  DSRPE
Szilvia Deés PhD 2012  DSRPE
Ákos Kozák PhD 2011  DSRPE
Balázs Révész PhD 2011  DSBA
Antal Kovács PhD 2010  DSRPE
Ildikó Gergátz PhD 2010  DSBA
Imre Géró PhD 2009  DSRPE
Gabriella Kuráth PhD 2008  DSRPE
Katalin Schäfferné Dudás PhD 2008  DSBA
Krisztián Szűcs PhD 2008  DSBA
Szilvia Szántó PhD 2004  DSBA
(50%) Lajos Hartvig DLA 2009  MBDS
completed course requirement:
(50%) Ágnes Baros-Tóth (PhD) 2014/08  DSRPE
(50%) Eszter Pál (PhD) 2017/08  DSBA
(50%) István Tóbi (PhD) 2015/08  DSRPE
(50%) János Soós (PhD) 2017/01  DSBA
(50%) László Csóka (PhD) 2021/08  DSBA
(50%) Réka Hegedüs (PhD) 2021/08  DSBA
present PhD students:
Ágnes Maksimovic (PhD) (2025/08)  DSBA
Bence Vereckei-Poór (PhD) (2025/08)  DSBA
  Thesis topic proposals
Research
research area Within the marketing science I deal with studying and interpretating the consumer and shopper behaviour, as well as the theoretical and practical issues of marketing- and brandstrategy.
research field in which current research is conducted economics
Publications
2021

 Törőcsik Mária, Csapó János: A nemfogyasztás/nemvásárlás motivációi, értelmezése a turizmusban, VEZETÉSTUDOMÁNY 52: (1) pp. 42-55.
type of document: Journal paper/Article
language: Hungarian
URL 
2020

 Lóránt Dénes Dávid, Csapó János, Nagy Ákos, Törőcsik Mária: Can We Understand Non-Tourism as a Form of Sustainable Tourism? The Role of Lifestyle and Motivations behind Non-Traveling Based on the Hungarian Example, SUSTAINABILITY 12: (18) 7353
type of document: Journal paper/Article
language: English
URL 
2019

 Törőcsik M, Szűcs K., Nagy Á., Lázár E.: Életstílus kutatások és a marketing. Életstílus-csoportok Magyarországon a digitalizáció korában, REPLIKA (111) pp. 63-86.
type of document: Journal paper/Article
number of independent citations: 2
language: Hungarian
URL 
2019

 Csapó János, Törőcsik Mária: Turizmus és biztonság, TURIZMUS BULLETIN 19: (3) pp. 13-20.
type of document: Journal paper/Article
number of independent citations: 2
language: Hungarian
Full text 
2019

 Törőcsik Mária, Szűcs Krisztián: A hazai életstílus-kutatások történeti áttekintése, VEZETÉSTUDOMÁNY 50: (12) pp. 99-111.
type of document: Journal paper/Article
language: Hungarian
URL 
2018

 Törőcsik M, Pavluska V, Csapó J: Nemfogyasztás, nemkultúra, nemturizmus, In: Józsa, László; Korcsmáros, Enikő; Seres, Huszárik Erika (szerk.) A hatékony marketing, Selye János Egyetem (2018) pp. 875-890.
type of document: Part of book/Szaktanulmány (to be translated)
number of independent citations: 1
language: Hungarian
2017

 Törőcsik Mária: Self-marketing, Akadémiai Kiadó
type of document: Book/Monography
number of independent citations: 6
language: Hungarian
2016

 Törőcsik Mária: A fogyasztói magatartás új tendenciái, VEZETÉSTUDOMÁNY 47: (4) pp. 19-25.
type of document: Journal paper/Article
number of independent citations: 29
language: Hungarian
Full text 
2016

 Törőcsik Mária: Fogyasztói magatartás, Akadémiai Kiadó
type of document: Book/Monography
number of independent citations: 11
language: Hungarian
2014

 Mária Törőcsik, Krisztián Szűcs, Dániel Kehl: How generations think, ACTA UNIVERSITATIS SAPIENTIAE COMMUNICATIO 1: pp. 23-45.
type of document: Journal paper/Article
number of independent citations: 9
language: English
Number of independent citations to these publications:60 
Scientometric data
list of publications and citations
number of scientific publications that meet accreditation criteria:
338
number of scientific publications:
328
monographs and professional books:
22
monographs/books in which chapters/sections were contributed:
13 
scientific publications published abroad that meet the accreditation criteria:
48
publications not in Hungarian, published in Hungary, meeting the accreditation criteria:
26
number of independent citations to scientific publications and creative works:
1543

 
All rights reserved © 2007, Hungarian Doctoral Council. Doctoral Council registration number at commissioner for data protection: 02003/0001. Program version: 2.2358 ( 2017. X. 31. )