József Berács - ODT Personal data sheet


	Login Forum Organisation officers member institutions resolutions (in Hung.) by-laws (in Hung.) regulations Doctoral program doctoral schools by institution by research field by number ceased working academic staff member by name by research topic archives thesis topic proposals by doctoral school by research field by research topic supervision of PhD students search students Theses defended by institution by research field by name by date by doctoral school Naturalized degrees by institution by research field by name by date Habilitation presentations by institution by branch of science by name Documents (all in Hung.) public documents news legal backgrounds guidelines Contacts contact details partners

Personal data sheet

Print preview

personal data approved: 2020. X. 24.

Personal data

name	József Berács
name of institution	Corvinus University of Budapest
doctoral school	BCE Doctoral School of Business and Management (Academic staff member Az oktató a doktori iskola doktoranduszai számára oktat tantárgyat, és/vagy a doktori iskola megszavazta, hogy doktoranduszok számára kutatási témát írjon ki. )

Contact details
E-mail address	jozsef.beracsuni-corvinus.hu
phone number	+36 1 482-5062

Academic title
scientific degree, title	Ph.D.
year degree was obtained	1993
discipline to which degree belongs	economics
institution granting the degree	Magyar Tudományos Akadémia (to be translated)
scientific degree, title	DSc
year degree was obtained	2006
discipline to which degree belongs	economics
institution granting the degree	HAS

Employment
1974 -	Corvinus University of Budapest university professor or researcher

Thesis topic supervisor

number of doctoral students supervised until now

number of students who fulfilled course requirements

students who obtained their degrees:

Gábor Nagy	PhD	2015	DSBM-CUB
Attila Szőcs	PhD	2013	DSBM-CUB
László Sajtos		2006	DSBM-CUB
Tamara Keszey		2005	DSBM-CUB
Erzsébet Malota		2004	DSBM-CUB
Tibor Mandják		2003	DSBM-CUB
Krisztina Kolos		1999	DSBM-CUB

Thesis topic proposals

Research
research area	Marketing theory, marketing strategy, emerging and transition economies, strategic management. Market orientation in higher education and international competitiveness. County Image and CoO effect.
research field in which current research is conducted	business and management economics

Publications

2019

Alt Mónika Anetta, Săplăcan Zsuzsa, Berács József: Managerial framework for bank advertising, INTERNATIONAL JOURNAL OF BANK MARKETING 37: (7) pp. 1547-1565.
type of document: Journal paper/Article
language: English
URL

2019

Nagy G., Houcine A, Bilgin-Wührer Z., Berács J., Hofer K., Wührer G.: How informal institutions facilitate the transformation of entrepreneurial capabilities into international business performance, In: Universitat, Hamburg (szerk.) 48th EMAC annual conference, Universität Hamburg (2019) 1205030609
type of document: Part of book/Proceedings Paper
language: English

2018

Berács József: Vállalkozás és vállalkozó egyetemek, KÖZ-GAZDASÁG 13: (4) pp. 39-53.
type of document: Journal paper/Article
language: Hungarian

2017

Mónika Anetta Alt, Zsuzsanna Săplăcan, József Berács: Social responsiblity in bank communication with customers before the economic crisis, JOURNAL FOR EAST EUROPEAN MANAGEMENT STUDIES 22: (3) pp. 287-316.
type of document: Journal paper/Article
language: English
URL

2016

Bauer András, Berács József: Marketing, Akadémiai Kiadó
type of document: Book/Monography
number of independent citations: 8
language: Hungarian

2013

Berács József, Zsótér Boglárka: Doktori iskolák összehasonlító értékelése törzstagjaik tudományos tevékenysége alapján, MAGYAR TUDOMÁNY 174: (2) pp. 176-189.
type of document: Journal paper/Article
number of independent citations: 2
language: Hungarian

2003

Berács József: Piacorientáció, érték és a marketing, VEZETÉSTUDOMÁNY 34: (5) pp. 13-25.
type of document: Journal paper/Article
number of independent citations: 3
language: Hungarian

2000

Hooley G, Cox T, Fahy J, Shipley D, Beracs J, Fonfara K, Snoj B: Market orientation in the transition economies of Central Europe, JOURNAL OF BUSINESS RESEARCH 50: (3) pp. 273-285.
type of document: Journal paper/Article
number of independent citations: 243
language: English
URL

1996

Hooley G, Cox T, Shipley D, Fahy J, Beracs József, Kolos Krisztina: Foreign direct investment in Hungary: Resource acquisition and domestic competitive advantage, JOURNAL OF INTERNATIONAL BUSINESS STUDIES 27: (4) pp. 683-709.
type of document: Journal paper/Article
number of independent citations: 98
language: English
URL

1990

Berács József, Heslop Louise A., Papadopoulos Nicolas: National stereotypes and product evaluations in a socialist country, INTERNATIONAL MARKETING REVIEW 7: (1) pp. 32-47.
type of document: Journal paper/Article
number of independent citations: 215
language: English

Number of independent citations to these publications:

569

Scientometric data

list of publications and citations

number of scientific publications that meet accreditation criteria (TV):

229

number of scientific publications (TV):

258

monographs and professional books (TV):

monographs/books in which chapters/sections were contributed:

scientific publications published abroad that meet the accreditation criteria (TV):

publications not in Hungarian, published in Hungary, meeting the accreditation criteria (TV):

number of independent citations to scientific publications and creative works (TV):

2205

further relevant information regarding accreditation (in Hungarian)
President of the European Marketing Academy (2006-2008), EMAC Fellow from 1999 General Assembly Representative of the Hungarian Academy of Sciences 2010-2013