Ida Ercsey - ODT Personal data sheet


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Personal data sheet

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personal data approved: 2024. I. 07.

Personal data

name	Ida Ercsey
name of institution	Széchenyi István University, Győr
doctoral school	SzE Doctoral School of Regional Sciences and Business Administration (Announcer of research topic Az adott oktató valamelyik doktori iskolában kiírt doktoranduszok számára kutatási témát, amire most jelentkezni is lehet, de még nincsen témavezetett doktorandusza. )
the share of work in the different doctoral schools.	SzE Doctoral School of Regional Sciences and Business Administration 100%

Contact details
E-mail address	ercseysze.hu
phone number	+36 96 504-343

Academic title
scientific degree, title	Ph.D.
year degree was obtained	2008
discipline to which degree belongs	business and management
institution granting the degree	Szechenyi Istvan University

Employment
2022 -	Széchenyi István University, Győr other (not specified) (nyugdíjas egyetemi oktató)
1976 -	Széchenyi István University, Győr university professor or researcher

Thesis topic supervisor
number of doctoral students supervised until now	0
number of students who fulfilled course requirements	0
students who obtained their degrees:
	Thesis topic proposals

Research
research area	Marketing in the public utility sector. Nonprofit marketing. Creation value behavior in the services. Transformative services. Mhealth apps' quality and usability.
research field in which current research is conducted	business and management

Publications

2023

Ercsey Ida, Keller Veronika: Az életstílus applikációk használatának megítélése egy kísérlet tapasztalatai alapján, MARKETING ÉS MENEDZSMENT 57: (Különszám EMOK 1) pp. 23-32.
type of document: Journal paper/Article
language: Hungarian
URL

2023

Keller Veronika, Ercsey Ida: Thematic analysis of google play reviews of lifestyle apps, HUMAN TECHNOLOGY: AN INTERDISCIPLINARY JOURNAL ON HUMANS IN ICT ENVIRONMENTS 19: (1) pp. 82-102.
type of document: Journal paper/Article
language: English
URL

2023

Keller Veronika, Ercsey Ida: Analyzing Perspectives on Lifestyle M-Health Apps: User and Non-User Insights, In: Santos, José Duarte; Pires, Paulo Botelho; Pereira, Inês Veiga (szerk.) Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs, IGI Global (2023) pp. 48-67.
type of document: Part of book/Szaktanulmány (to be translated)
language: English
URL

2021

Ercsey Ida: Internethasználat és szubjektív életminőség vizsgálata az idős generációban, MARKETING ÉS MENEDZSMENT 55: (Különszám 1.) pp. 7-17.
type of document: Journal paper/Article
language: Hungarian
URL

2021

Ida Ercsey, László Józsa: The examination of the consequences of the service value in the cultural services, ACTA OECONOMICA UNIVERSITATIS SELYE 10: (1) pp. 6-18.
type of document: Journal paper/Article
language: English

2019

Ida Ercsey: THE EXAMINATION OF QUALITY OF LIFE IN THE CONTEXT OF TRANSFORMATIVE SERVICES, In: Ercsey, Ida; Réka, Kató (szerk.) 18th International Congress of the International Association on Public and Nonprofit Marketing, Department of Marketing and Management, University of Győr (2019) pp. 70-80.
type of document: Part of book/Proceedings Paper
language: English

2017

Ercsey Ida: A szolgáltatásérték, a bizalom és az elkötelezettség vizsgálata a kulturális szolgáltatások körében, VEZETÉSTUDOMÁNY 48: (8-9) pp. 35-45.
type of document: Journal paper/Article
number of independent citations: 1
language: Hungarian
URL

2017

Ercsey Ida: The Role of Customers’ Involvement in Value Co-creation Behaviour is Value Co-creation the Source of Competitive Advantage?, JOURNAL OF COMPETITIVENESS 9: (3) pp. 51-66.
type of document: Journal paper/Article
number of independent citations: 54
language: English
URL

2015

Ida Ercsey, László Józsa: The effect of the perceived value of cultural services on the quality of life, INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING 13: (1) pp. 15-36.
type of document: Journal paper/Article
number of independent citations: 7
language: English
URL

2012

Ercsey Ida: Perceived quality of life as sustainable development facet, JOURNAL OF SECURITY AND SUSTAINABILITY ISSUES 2: (2) pp. 19-30.
type of document: Journal paper/Article
number of independent citations: 20
language: English
Full text

Number of independent citations to these publications:

Scientometric data

list of publications and citations

number of scientific publications that meet accreditation criteria:

140

number of scientific publications:

141

monographs and professional books:

monographs/books in which chapters/sections were contributed:

scientific publications published abroad that meet the accreditation criteria:

publications not in Hungarian, published in Hungary, meeting the accreditation criteria:

number of independent citations to scientific publications and creative works:

247

further relevant information regarding accreditation (in Hungarian)
Reviewer for PhD thesis evaluation in the doctoral schools of various universities (DE, ME, PE, PTE, SZTE, SZE). Editorial board member: Journal of Competitiveness (Czech Republic). Membership in International Association on Public and Nonprofit Marketing (IAPNM). Chair: Public and Nonprofit Marketing Working Committee.