Ákos Varga - ODT Personal data sheet


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Personal data sheet

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VALIDITY EXPIRED
personal data approved: 2022. I. 06.

Personal data

name	Ákos Varga
name of institution	Corvinus University of Budapest
doctoral school	BCE Doctoral School of Business and Management (Supervisor Az oktató valamelyik doktori iskolában egy vagy több doktorandusz vagy doktorjelölt munkáját irányítja. )
the share of work in the different doctoral schools.	BCE Doctoral School of Business and Management 100%
accreditation statement submitted to:	Corvinus University of Budapest

Contact details
E-mail address	akos.vargauni-corvinus.hu
phone number	+36 1 482-5490

Academic title
scientific degree, title	Ph.D.
year degree was obtained	2012
discipline to which degree belongs	business and management
institution granting the degree	University of Kaposvár

Employment
2004 -	Corvinus University of Budapest university professor or researcher

Thesis topic supervisor

number of doctoral students supervised until now

number of students who fulfilled course requirements

students who obtained their degrees:

(50%)

Hajer Chaker

PhD

2023

DSBM-CUB

present PhD students:

(50%)

Katalin Hartl

(PhD)

(2026/08)

DSBM-CUB

Research
research area	Consumer behavior, online marketing, neuromarketing.
research field in which current research is conducted	business and management media and communctions

Publications

2022

Fuduric Morana, Varga Akos, Horvat Sandra, Skare Vatroslav: The ways we perceive, JOURNAL OF BUSINESS RESEARCH 142: pp. 221-241.
type of document: Journal paper/Article
language: English
URL

2020

Varga Ákos, Simon Judit, Pintér Attila, Tóth Lilla, Kozák Lajos Rudolf: A fogyasztói etnocentrizmus idegi korrelációi, VEZETÉSTUDOMÁNY 51: (3) pp. 45-55.
type of document: Journal paper/Article
language: Hungarian
URL

2020

Ásványi Katalin, Chaker Hager, Varga Ákos: „Szép szavak, jó tettek?” A párizsi top zöld szállodák CSR értékeinek és tevékenységének vizsgálata, TURIZMUS BULLETIN 20: (1) pp. 4-14.
type of document: Journal paper/Article
number of independent citations: 1
language: Hungarian
URL

2018

Varga Ákos, Panyi Krisztina: Híres leszek! A magyar YouTube piac influencer központú vizsgálata, VEZETÉSTUDOMÁNY 49: (12) pp. 24-30.
type of document: Journal paper/Article
number of independent citations: 5
language: Hungarian
URL

2018

Varga Ákos: Fogyasztói neurotudomány, neuromarketing és egyéb boszorkányságok, In: Csordás, Tamás; Varga, Ákos (szerk.) MMDC terelő, Budapesti Corvinus Egyetem (2018) pp. 75-82.
type of document: Part of book/Szaktanulmány (to be translated)
number of independent citations: 1
language: Hungarian

2017

Cihan Cosar, Krisztina Panyi, Akos Varga: Try not to be late! – The importance of delivery service in online shoping, ORGANIZATIONS AND MARKETS IN EMERGING ECONOMIES 8: (2) pp. 177-192.
type of document: Journal paper/Article
number of independent citations: 2
language: English
URL

2016

Varga Ákos, Zsólyom Laura: A mozifilmekben lévő termékmegjelenítések észlelésének nemek szerinti különbségei, JEL-KÉP: KOMMUNIKÁCIÓ KÖZVÉLEMÉNY MÉDIA 5: (4) pp. 67-84.
type of document: Journal paper/Article
number of independent citations: 2
language: Hungarian
URL

2016

Varga Ákos: Neuromarketing, a marketingkutatás új iránya, VEZETÉSTUDOMÁNY 47: (9) pp. 55-63.
type of document: Journal paper/Article
number of independent citations: 3
language: Hungarian

2016

Ákos Varga, Ildikó Kemény: Examining Young People's Attitude toward Special Domestic Items in Hungary, EUROPEAN JOURNAL OF BUSINESS SCIENCE AND TECHNOLOGY 2: (2) pp. 140-150.
type of document: Journal paper/Article
number of independent citations: 3
language: English
URL

2015

Szente V., Szigeti O., Polereczki Zs., Varga Á., Szakály Z.: Towards a new strategy for organic milk marketing in Hungary, ACTA ALIMENTARIA: AN INTERNATIONAL JOURNAL OF FOOD SCIENCE 44: (1) pp. 32-38.
type of document: Journal paper/Article
number of independent citations: 5
language: English
URL

Number of independent citations to these publications:

Scientometric data

list of publications and citations

number of scientific publications that meet accreditation criteria:

number of scientific publications:

monographs and professional books:

monographs/books in which chapters/sections were contributed:

number of independent citations to scientific publications and creative works:

2024. IV. 17.
ODT ülés
Az ODT következő ülésére 2024. június 14-én, pénteken 10.00 órakor kerül sor a Semmelweis Egyetem Szenátusi termében (Bp. Üllői út 26. I. emelet).